Marketing Manager

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Remuneration:	R18000 – R25000 per month Negotiable depending on experience
Location:	Cape Town, Observatory
Education level:	Diploma
Job level:	Mid/Senior
Type:	Contract
Company:	Cape Town TV

TV channel is looking for a passionate and motivated individual to handle marketing and community engagement for this non-profit organisation.

Duties and responsibilities

Coordinate consultation and community engagement with stakeholder groups.
Develop and coordinate a collective marketing plan leading up to the launch of new digital platforms.
Develop community engagement strategies for all in-house shows.
Undertake audience research including Facebook surveys.
Develop new brand, logo, look and feel.
Oversee the production and distribution of new marketing materials.
Ensure that regular newsletters are written and distributed.
Develop and coordinate brand activation events.
Develop and manage media partnerships.
Ensure that the organisation’s website is maintained with up-to-date content.
Ensure that the organisation’s presence is maintained on Facebook and other social media.
Provide engaging copy for social media content.
Manage the brand’s overall presence on social media, ensuring content is on-brand, and protecting the integrity of the brand where necessary.
Constant monitoring of comments, messages, posts, and questions from the public and responding to them timeously and in a manner that resonates with the channel’s brand values.
Manage and mentor junior staff members and interns.

Community television broadcaster

Tertiary qualification in marketing, media or PR.
At least five years of professional working experience in marketing or PR.
Management experience.
Strong attention to detail.
Excellent organisational skills.
Ability to respond appropriately to unexpected challenges and shifting priorities.
Ability to work on multiple tasks simultaneously.
Working knowledge of all major social media platforms essential.
Proven experience in identifying target audiences and in creatively devising and leading across the channel’s marketing campaigns that engage, educate and motivate.
A sense of aesthetics and a love for great copy and effective communication.
Proficiency with online marketing and social media strategy.

Advantageous

Personal skills and attributes

Takes initiative and has a can-do attitude.
Excellent communication skills.
Works hard to contribute to the success of the marketing department.
Team player.
Works well under pressure.
Strong management and organization skills.
Must be deadline-driven.
Can multitask.
Creative ideas generator.
Excellent attention to detail.
Ability to build and retain relationships with external stakeholders and customers.
Can manage and mentor junior staff members.

A contract of one year will be offered including a four month probationary period.

The successful candidate should ideally be available to start immediately.

To apply, send a letter of motivation (no longer than one page) along with your CV with three contactable referees.

Correspondence will be limited to short-listed candidates only.

Apply
Mike Aldridge
[email protected]
+27 21 448 0448