Marketing Manager

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Job description

TV channel is looking for a passionate and motivated individual to handle marketing and community engagement for this non-profit organisation. 

Duties and responsibilities

• Coordinate consultation and community engagement with stakeholder groups.
• Develop and coordinate a collective marketing plan leading up to the launch of new digital platforms.
• Develop community engagement strategies for all in-house shows.
• Undertake audience research including Facebook surveys.
• Develop new brand, logo, look and feel.
• Oversee the production and distribution of new marketing materials.
• Ensure that regular newsletters are written and distributed.
• Develop and coordinate brand activation events.
• Develop and manage media partnerships.
• Ensure that the organisation’s website is maintained with up-to-date content.
• Ensure that the organisation’s presence is maintained on Facebook and other social media.
• Provide engaging copy for social media content.
• Manage the brand’s overall presence on social media, ensuring content is on-brand, and protecting the integrity of the brand where necessary.
• Constant monitoring of comments, messages, posts, and questions from the public and responding to them timeously and in a manner that resonates with the channel’s brand values.
• Manage and mentor junior staff members and interns.

Company Description

Community television broadcaster

Requirements

• Tertiary qualification in marketing, media or PR.
• At least five years of professional working experience in marketing or PR.
• Management experience.
• Strong attention to detail.
• Excellent organisational skills.
• Ability to respond appropriately to unexpected challenges and shifting priorities.
• Ability to work on multiple tasks simultaneously.
• Working knowledge of all major social media platforms essential.
• Proven experience in identifying target audiences and in creatively devising and leading across the channel’s marketing campaigns that engage, educate and motivate.
• A sense of aesthetics and a love for great copy and effective communication.
• Proficiency with online marketing and social media strategy.

Advantageous

• Experience of working in an NGO environment.
• Experience in a media environment.
• Experience in website management.
• Ability to create graphics.
• Experience in photography.

Personal skills and attributes

• Takes initiative and has a can-do attitude.
• Excellent communication skills.
• Works hard to contribute to the success of the marketing department.
• Team player.
• Works well under pressure.
• Strong management and organization skills.
• Must be deadline-driven.
• Can multitask.
• Creative ideas generator.
• Excellent attention to detail.
• Ability to build and retain relationships with external stakeholders and customers.
• Can manage and mentor junior staff members.

A contract of one year will be offered including a four month probationary period.

The successful candidate should ideally be available to start immediately.

To apply, send a letter of motivation (no longer than one page) along with your CV with three contactable referees.

Correspondence will be limited to short-listed candidates only.

Apply
Mike Aldridge
[email protected]
+27 21 448 0448

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