Marketing/Brand/PR lead

February 25, 2024 ajiraforum JOB

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Remuneration:	negotiable Basic salary
Location:	Cape Town, Muizenberg
Education level:	Degree
Job level:	Mid/Senior
Own transport required:	Yes
Travel requirement:	Occasional
Type:	Permanent
Reference:	#CTTCMKT2020
Company:	The Cape Town Toiletry Co

Job description

Come join our team! We are an evolving personal care and beauty company that requires the skills of a creative, learning, ethical and hard-working marketing professional.

You will need to be able to work with a team of sales, creative and technical experts on retailers and brands being sold into global markets.

This is a superb opportunity for you to express you multi-dimensional marketing skills and make the position your own. If you take initiative, are driven and can self-manage – this role could be for you!

Responsibilities include:

Content creation and management of Facebook and Instagram and other social media networks.
Community management. Website management (experience with WordPress or Shopify required)

Brand management and building:

Management of existing brands, ensuring all content and brand messaging is consistent across the board. Brand building; managing the launch and roll-out of new brands as well as developing their CI.
Researching industry trends – the company works in bath, body, skincare and personal care so an interest in the industry is a must!

Marketing management:

Putting together and working closely to a six+ month marketing strategy. Campaign management – from execution to implementation and management.

Collaboration with Sales team:

Working closely with the sales team to manage retail clients. Coordinating marketing activations or promotions with major retailers, ensuring that messaging is consistent.

Website management:

One would need to work closely with offsite developers to launch new websites.
This involves project management, content creation and copywriting.
Understanding of e-commerce a must.

PR:

Working with influencers and bloggers, managing trade exchanges and other PR activations and or events.
Leading our PR agencies and development new PR agents in overseas markets to support our brands

Copywriting:

Short to mid-length copy in terms of social media content, press releases, newsletters and web content

Company Description

A relevant health, personal care and beauty company!

Requirements

Skills:

Marketing degree/diploma and digital expertise
Must be organised and detail orientated.
The suitable candidate would need to work well under pressure and often be willing to work out of their job scope.
Highly computer literate and tech-savvy: working with google doc’s, excel, scheduling apps – one must be able to grasp new online platforms quickly.
Basic design skills would be beneficial as not all social media content will be designed
Must be able to work well independently, communicate efficiently and comfortable making decisions.

Remuneration: